Prodea Blog
June 1, 2017
June 1, 2017
This is the third in a series of Arrayent blog posts on IoT security. The series is written for employees of companies who sell connected products, especially those new to IoT. With this series, we hope to bring a basic level of awareness and understanding of key issues that face everyone who develops connected consumer products. We also hope to stimulate an ongoing dialog that helps move the conversation about connected products security forward. At Arrayent, we counsel consumer brands that are embarking on a connected product strategy that security cannot be an afterthought because so much is at stake. […]
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May 25, 2017
May 25, 2017
This is the second in a series of Arrayent blog posts on IoT security. The series is written for employees of companies who sell connected products, especially those new to IoT. With this series, we hope to bring a basic level of awareness and understanding of key issues that face everyone who develops connected consumer products. We also hope to stimulate an ongoing dialog that helps move the conversation about connected products security forward. We began our series looking at IoT security through an organizational lens. This week we are looking through a cultural lens: How can companies build a […]
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May 18, 2017
May 18, 2017
This is the first in a series of Arrayent blog posts on IoT security. The series is written for employees of companies who sell connected products, especially those new to IoT. With this series, we hope to bring a basic level of awareness and understanding of key issues that face everyone who develops connected consumer products. We also hope to stimulate an ongoing dialog that helps move the conversation about connected products security forward. Preparing the workforce of a traditional product manufacturer that is facing the challenge of having Internet-connected products for the first time is fundamentally different than securing […]
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May 17, 2017
May 17, 2017
Ransomware Cyberattacks are a Wake-Up Call to the IoT Industry. The global ransomware cyberattack called WannaCry affected over 230,000 computers running the Windows OS in more than 150 countries earlier this week. Although the USA was mostly spared, this has undoubtedly been a huge wake-up call across the tech industry. ‘Ransomware’ attacks involve the remote hijacking of computing devices by malware transmitted over the Internet that encrypt and threatens to destroy their data if ransom is not paid within a proscribed time period. Insidiously, the user is ‘enticed’ to pay the ransom within three days, after which the price doubles. […]
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May 8, 2017
May 8, 2017
From Personal Assistants to Cooking and Cleaning Aids, Lifestyle Experts Recommend A Range of IoT Products to Give Her the Gift of Making Life Easier Market researchers have long assessed that the best Mother’s Day gifts are: quality time, spa time, and things homemade. But in a sign of how the times are changing, the number of tech—and specifically connected—products being advertised for Mother’s Day 2017 is telling. According to the Association of Home Appliance Manufacturers, Mother’s Day has become the biggest day of the year for portable appliance sales. “Millions of people are looking to show their mothers how […]
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April 28, 2017
April 28, 2017
In a nod to the future, new research shows consumers value cordless, rechargeable and robotic vacuum models, as evidenced by the traction gained by RoboVac apps. When global market researcher GfK revealed its top six growth categories in the small appliances at an IFA Global Press Conference in Lisbon last week, two floor-care products topped the list in first and second places: rechargeable ‘handstick’ vacuum cleaners and robotic vacuums. GfK estimated the global small appliance market grew 5% to €60 billion. Here’s how they assessed the top six fastest growing categories in the market: Rechargeable handstick vacuum cleaners: up by […]
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April 26, 2017
April 26, 2017
According to Consumer Technology Association research released in January, 29 million smart home devices are projected to be sold this year—that’s up a whopping 63 percent from 2016. Still, most people at the vanguard of smart home product adoption are educated, affluent, and tech-savvy, so it’s a safe bet that there is an even larger population of consumers who will seek ideas, inspiration, and recommendations from trusted home lifestyle media sources, not just the tech press. It’s worth a look at the latest smart home prototypes being offered by lifestyle media giants HGTV and Sunset Magazine to gain insight on […]
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April 19, 2017
April 19, 2017
This is the tenth and final post in our series taking a closer look at Arrayent Top 10 Predictions for 2017. No. 10: IoT in 2017…will see the battle over tech talent intensify as consumer product companies embrace IoT, and connected-product software expertise becomes a core requirement for every business. Our last, but certainly not least important prediction for 2017 was about the intensifying battle for IoT tech talent. This clamoring for ‘connected product people’ has only intensified since the beginning of the year. We made this prediction based on the number of consumer brands entering the connected products market […]
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April 14, 2017
April 14, 2017
The ninth in a series taking a closer look at Arrayent’s Top 10 Predictions for 2017. No. 9: IoT in 2017…will spur consumer brand manufacturers to take great strides towards digital transformation in their business operations. Connected products represent a radical change from ‘business as usual’ that has existed at manufacturing companies for well over a hundred years. As companies move beyond the mindset of connecting products just because they can, their focus is moving to sustainable connected product businesses and all that entails. What does it mean to have a direct channel to consumers that is ‘always on’? What can you learn […]
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April 6, 2017
April 6, 2017
The eighth in a series taking a closer look at Arrayent’s Top 10 Predictions for 2017. No. 7: IoT in 2017…will force connected products manufacturers to justify the cost of connectivity to their purchasers and themselves through new IoT business models. With the arrival of multiple low cost MCUs with onboard Wi-Fi, we are seeing more and more products with built-in connectivity. But the true cost of connecting and operating ‘always on’ connected products—while invisible—is not free. To drive this point home, think about who is called in the middle of the night when a number of products go offline? Or whose job […]
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